Developing the firm's strategy was once seen as the most important task facing a CEO. Yet in the last twenty years, the … practice of strategy has been relegated to a routinized function – part of the annual planning process, like performance … management and succession planning reviews – necessary and useful, but neither vitally important nor the focus of CEO attention …

“Tell me David, is it better to have a great strategy poorly executed, or a so-so strategy really well executed?” The … age-old question suggests there is a fundamental tradeoff between strategy and execution. The tone in which it is asked … typically flags that the questioner already knows the answer - the superiority of execution over strategy. But is this really …

understanding of culture change and of the interaction between culture and strategy. We argue that culture is not only an input to … strategy, but also a substitute and a potential competitor …