Purpose – The purpose of this paper is to provide insights on the franchise partner recruitment process and decision‐making criteria used to select partners. It aims to investigate the process and parameters considered by franchisees in selecting potential international hotel organizations...

Purpose – Revenue management has grown in popularity and is now a widely accepted discipline that has brought about significant improvements to businesses worldwide. With globalisation in recent times, there is now space for international hotels, fast food restaurants, automobile companies and...

Purpose – This paper aims to introduce the theme issue and the reasons for focusing on the strategic question: “How can effective university‐industry partnerships be developed?” Design/methodology/approach – The paper provides a broader perspective on university‐industry...

Purpose – The purpose of this paper is to review the answers to the question posed in the introduction to the themed issue: how can effective university‐industry partnerships be developed? Design/methodology/approach – The paper consolidates the findings of various studies featuring in...