Purpose: Nonprofit organizations (NPOs) are increasingly using social media outlets to target millennials for donations of time and money. This study aims to investigate the motivational drivers of millennials’ intention to donate money to charities on social media sites (SMSs)....

Purpose – The purpose of this paper is to explore what motivates college students to use LinkedIn and what inhibits them from fully adopting it. Design/methodology/approach – A qualitative approach applying a “uses and gratifications” framework was used to identify the motives of and...