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Persistent link: https://www.econbiz.de/10001701737
I derive and estimate a model for cover price setting in print media markets where actors are faced by two interrelated demand curves: the demand for the print medium and the demand for advertising space. Publicly available data on German women's magazines observed between 1998 and 2001 are used...
Persistent link: https://www.econbiz.de/10011447583
advertising. Using data on magazines in Germany, we find evidence that magazines have properties of two-sided markets. The results …
Persistent link: https://www.econbiz.de/10002515438
We examine the scope and value of targeted advertising in the magazine industry. We use data on reader characteristics at individual media, in contrast to previous work that has needed to infer this information from aggregate data. Our results show a strong relationship between subscriber...
Persistent link: https://www.econbiz.de/10008660632
Persistent link: https://www.econbiz.de/10003243028
In Deutschland beanspruchen gleich zwei Ressorts, das Bundesministerium für Bildung und Forschung (BMBF) sowie das … Förderinstrumentariums zu dem Schluss, dass insbesondere die Wirkungsforschung in Deutschland noch unterentwickelt ist und vor neuen …
Persistent link: https://www.econbiz.de/10011446955
This paper shows that earnings losses after unemployment increase with age. First, older employees start out with relatively high earnings in comparison to employees without employment interruptions several years before the non-employment spell. This earnings advantage turns into a strong...
Persistent link: https://www.econbiz.de/10003728393
Labour market reforms that are designed to stimulate labour supply at the lower end of the wage distribution can never be precisely restricted to affect only the target group. Spillovers to and feedback from other segments of the labour market are unavoidable and may counteract the direct...
Persistent link: https://www.econbiz.de/10003728424
Using data from the German Socio-Economic Panel for the years 2000 to 2006 we analyze the determinants and labor market effects of educational dropout. In addition to classical variables like family background and occupation, we examine noncognitive skills and Internet use. Noncognitive skills...
Persistent link: https://www.econbiz.de/10003728547
This paper provides firm-level evidence for the relationship between the age structure of the workforce and the adoption of new or significantly improved technologies in service sector firms. Furthermore, it closes a research gap by analyzing the joint impact of the age of the workforce and the...
Persistent link: https://www.econbiz.de/10003728572