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Osobenosti na marketingovata praktika spored goletinata na firmata
Šterev, Nikolaj - In: Ikonomičeski alternativi (2007) 1, pp. 53-64
Persistent link: https://www.econbiz.de/10003474248
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Medijaplanirane na reklamiata kampanija : Vtoro preraboteno i dopălneno izdanie
Katrandžiev, Hristo - 2006
Persistent link: https://www.econbiz.de/10004518862
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Ličnoto potreblenie : metodologičeski văprosi na upravlenieto i efektivnostta
Treneva, Marija; Atanasov, Boris I. - 1987
Persistent link: https://www.econbiz.de/10000770362
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Empirično izsledvane na obštestvenite naslasi kăm reklamata
Katrandžiev, Hristo - In: Ikonomičeski alternativi (2007) 1, pp. 40-52
Persistent link: https://www.econbiz.de/10003472851
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Suverenitet na potrebitelja i sistemata na svoboden izbor v uslovijata na pazarnata ikonomika
Vladov, Christo - In: Ikonomičeska misăl 36 (1991) 1, pp. 3-15
Persistent link: https://www.econbiz.de/10001165476