the contribution of business orientations, especially marketing orientation and innovation orientation to the creation of …. The paper includes partial least squares. Findings – The findings demonstrate that being marketing‐oriented and innovation …‐centric value than innovation orientation in developing business environment, whereas the opposite was found in the context of …

in Australia was conducted to determine the main motives for implementing CI and the focus of CI activities. This paper …

As the dynamics of innovation systems vary greatly between industries, policy-makers need to find specific critical … illustrate how a policy-relevant analytical template can both analyze innovation and suggest areas for effective innovation … deconstructs a highly complex system to show its capacity to be a driver in innovation in a wide variety of industrial and service …

Purpose – This study aims to explore the nature of the interactions between two strategies, innovation and market … are antecedent factors of the innovation performance of the firm. Design/methodology/approach – Correlation analysis was … undertaken on data from a survey of 73 manufacturing firms in the Greater Western Sydney economic development zone in Australia …

sample of 180 marketing executives in Australia. Findings – Organisations with a strong innovative culture appear to …