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Marketing som organisering og kommunikation : en kulturteoretisk analyse af markedskommunikationens organisering og betydning i den marketing-orienterede virksomhed
Christensen, Lars Thøger
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1993
Persistent link: https://www.econbiz.de/10000870228
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Virksomhedstilgang, vækst og konkurrence i industrien
Dilling-Hansen, Mogens
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Nationaløkonomisk tidsskrift
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Persistent link: https://www.econbiz.de/10001219780
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Internationale markedsundersøgelser i praksis
Tvede, Lars
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1991
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