This research explores the impact of gender on managerial styles, especially the strategic typology employed by hotel managers in Canada during economic stressful times. Miles and Snow’s strategic typology framework of defender, prospector, analyzer and reactor was employed and explored...

Borders of countries and continents have become more and more blurred by now, while distances have turned out to be less important. Markets of continents or countries are not separated anymore therefore competition between companies has gotten fiercer and much faster than earlier. What kind of...

The Blue Ocean Strategy provides a systematic approach to transform the competition in a less significant factor. This new concept provides companies and entrepreneurs ways to circumvent the fierce competition in the markets where there is a growing number of competitors with a relatively...