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Service Value als Werttreiber : Konzepte, Messung und Steuerung
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Service Infusion im Industriegütermarketing : Konzept, Wertschöpfung und Wirklichkeit
Ivens, Björn Sven
;
Henneberg, Stephan
;
Forkmann, Sebastian
- In:
Service Value als Werttreiber : Konzepte, Messung und …
,
(pp. 267-282)
.
2014
Persistent link: https://www.econbiz.de/10010359506
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