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~language:"deu"
~person:"Breitschuh, Jürgen"
~source:"econis"
~subject:"Relationship marketing"
~type_genre:"Fallstudie"
~type_genre:"Lehrbuch"
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Versandhandelsmarketing : Aspekte erfolgreicher Neukundengewinnung
Breitschuh, Jürgen
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2001
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