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~language:"deu"
~person:"Kotler, Philip"
~subject:"Betriebswirtschaftslehre"
~subject:"Unternehmen"
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Kotler, Philip
Bruhn, Manfred
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Pepels, Werner
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Meffert, Heribert
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Tomczak, Torsten
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Grundlagen des
Marketing
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John A.
; …
-
2003
-
3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001692370
Saved in:
2
Marketing
-Management : Analyse, Planung und Verwirklichung
Kotler, Philip
;
Bliemel, Friedhelm
-
2001
-
10., überarb. und aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10001544311
Saved in:
3
Marketing
der Zukunft : mit "sense and response" zu mehr Wachstum und Gewinn
Kotler, Philip
;
Jain, Dipak C.
;
Maesincee, Suvit
-
2002
Persistent link: https://www.econbiz.de/10001678886
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