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~language:"deu"
~person:"Kutz, Oliver"
~subject:"Football"
~subject:"Immaterialgüterrechte"
~subject:"Lizenz"
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Kutz, Oliver
Kruse, Jörn
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Lindstädt, Hagen
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Erber, Georg
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Hamburger Schriften zur Marketingforschung
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Marktorientierte Problemlösungen im Innovationsmarketing : Festschrift für Michael P. Zerres
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ECONIS (ZBW)
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Strategisches Lizenzmarken-Management : ein empirische Analyse unter besonderer Berücksichtigung der kritischen Erfolgsfaktoren
Kutz, Oliver
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2000
Persistent link: https://www.econbiz.de/10001522055
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Lizenzen als Instrument des Innovationsmarketing
Kutz, Oliver
- In:
Marktorientierte Problemlösungen im …
,
(pp. 239-260)
.
2010
Persistent link: https://www.econbiz.de/10008699769
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