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~language:"deu"
~subject:"Customer retention"
~subject:"Germany"
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Balancing Acquisition and Rete...
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Customer retention
Germany
Beziehungsmarketing
7
Relationship marketing
7
Deutschland
4
Einzelhandel
4
Retail trade
4
Betriebliche Wertschöpfung
3
Value creation
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Kundenzufriedenheit
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Reinartz, Werner J.
5
Käuferle, Monika
2
Götz, Oliver
1
Hoyer, Wayne D.
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Hudetz, Kai
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Harvard-Business-Manager : das Wissen der Besten
2
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
1
Wertschöpfung im Handel
1
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ECONIS (ZBW)
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Der Einsatz von Customer Relationship Management zur Steuerung von Kundenzufriedenheit
Götz, Oliver
;
Hoyer, Wayne D.
;
Krafft, Manfred
; …
- In:
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
,
(pp. 409-430)
.
2006
Persistent link: https://www.econbiz.de/10003323699
Saved in:
2
Bitte nicht abseitig!
Reinartz, Werner J.
;
Saffert, Peter
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
10
,
pp. 12-14
Persistent link: https://www.econbiz.de/10009619154
Saved in:
3
Wertschöpfung im Handel aus betriebswirtschaftlicher Perspektive
Reinartz, Werner J.
;
Käuferle, Monika
- In:
Wertschöpfung im Handel
,
(pp. 36-61)
.
2014
Persistent link: https://www.econbiz.de/10010257722
Saved in:
4
Attraktiv auf der Fläche
Reinartz, Werner J.
;
Hudetz, Kai
- In:
Harvard-Business-Manager : das Wissen der Besten
41
(
2019
)
7
,
pp. 34-40
Persistent link: https://www.econbiz.de/10012027838
Saved in:
5
Wertschöpfung im Handel
Reinartz, Werner J.
(
ed.
);
Käuferle, Monika
(
ed.
)
-
2014
-
1. Auflage
Persistent link: https://www.econbiz.de/10014007241
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