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Marketing für Manager : das David-Goliath-Prinzip
Kath, Joachim
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1978
Persistent link: https://www.econbiz.de/10000558852
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Das Kreativtief in Werbung und Marketing
Kath, Joachim
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1974
Persistent link: https://www.econbiz.de/10004561345
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Global Marketing : die WeltMarkt-Revolution ; [Marketing ohne Grenzen]
Kath, Joachim
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1995
Persistent link: https://www.econbiz.de/10004253346
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Marketing für Manager : das David-Goliath-Prinzip
Kath, Joachim
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1978
Persistent link: https://www.econbiz.de/10004582341
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Angriffsmarketing schlägt Defensivmarketing
Kath, Joachim
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1985
Persistent link: https://www.econbiz.de/10014002173
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Exzellente Marktkommunikation heute : für Markenhandel, Gebrauchs- und Investitionsgüter, Handel und Dienst- leistungen; Analysen - Beispiele - Trends
Kath, Joachim
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1986
Persistent link: https://www.econbiz.de/10014002206
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