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Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
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Reverse Psychology Marketing : konsequent falsch und doch richtig
Foscht, Thomas
;
Brandstätter, Marion
;
Sinha, Indrajit
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
27
(
2010
)
6
,
pp. 18-25
Persistent link: https://www.econbiz.de/10008759848
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Reverse Psychology Marketing : konsequent falsch und doch richtig
Foscht, Thomas
;
Brandstätter, Marion
;
Sinha, Indrajit
- In:
Marketing Review St. Gallen : die neue …
27
(
2010
)
6
,
pp. 18-25
Persistent link: https://www.econbiz.de/10009854073
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