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Gender and television viewership of professional football
Tainsky, Scott; Xu, Jie - In: International journal of sport finance 14 (2019) 2, pp. 71-83
Persistent link: https://www.econbiz.de/10012155494
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Will the real fans please remain seated? : gender and television ratings pre-game and game broadcasts
Tainsky, Scott; Kerwin, Shannon; Xu, Jie; Zhou, Yilun - In: Sport management review 17 (2014) 2, pp. 190-204
Persistent link: https://www.econbiz.de/10010382558