This paper examines the key variances in application and strategy between different social media management strategies and its effective marketing. Social media firms have shown a great ability to control the stages in their product life cycles. These practices lead to managers in these firms...

Social Media intelligence allow the knowledge of competitor's moves and the analysis of trends from the communications exchanged in the networks of individual consumers, making it easy for companies to develop solutions according to their clients and prospects desires. There are several...

In this article, the implementation of an information strategy project in a Portuguese Real Estate company is analyzed. This involves its framing - historical and socio-economic - and a brief description of the activity sector in which the company operates. Several well managed projects have...

Jane, a veteran Accounting employee at Sachem Manufacturing, Inc., recently fell victim to a phishing attack that infected her computer with ransomware. Jane then furthered the attack by logging into key company systems perpetuating the problem. A series of frantic phone calls followed as staff...

Purpose The purpose of this paper is to assess whether the dissemination systems that hospitals use to spread information about particular safety incidents can be enhanced using behavioural economics concepts. Design/methodology/approach The current service evaluation took place within eight...

Purpose – The aim of this case study is to characterize the impact of the 2008 global financial crisis on the financial performance of public listed construction companies. Design/methodology/approach – Financial analysis was conducted on 32 public listed construction companies in Malaysia....

Purpose – The purpose of this paper is to explore gender differences in personal values in an Arab country. Design/methodology/approach – Based on a sample of 137 participants, the Kruskal-Wallis test was used to identify if the mean scores or ranks of personal values scores were...

Wonders why there is so much excitement about risk management? States, whatever the reason, that organizations may lose out if they do not use the real value within the regulatory requirements (Turnbull/Combined Code). Posits that the effectiveness of risk management depends wholly on the...

Purpose The purpose of this paper is to critically examine existing models for cost of quality. Having identified issues and limitations of historic models, develop and implement a novel, structured hybrid cost of quality model to identify and effectively manage cost of company’s product....