This paper proposes a framework for investigating the relationship between the Big 5 personality traits (neuroticism, conscientiousness, agreeableness, openness to experience, and extroversion), nine prominent investment biases, and the moderating role of financial literacy. We used survey data...

In summary, the ex ante evidence suggests strong preference relationships for the three sets of risk-return variables analyzed. Further, there appear to be differences among the nature and shape of the relationships as evidenced by the statistical tests: one, the association between risk and...

There is need to increase understanding of the positive aspects of individual investor behavior due to the large numbers involved, the institutionalization of the stock markets, and the failure of normative valuation models. This study is a preliminary regional investigation and comparison of...

The analysis reveals that the following relationships exist regarding risk-return behavior in independent (usually receives no help) versus consultative (usually receives help) investment decision making, One, investors who usually make consultative decisions are willing to accept a lower risk...

Part II in this study continues Part I in the previous issue in this journal concerning the balancing of investment risk and return. This article provides empirical evidence on the relationship between "personal characteristics" of individual common-stock investors and their risk/return...

This study extends previous inquiries concerning positive (as opposed to normative) aspects of common-stock investor behavior and provides preliminary empirical evidence on the association between risk/return preferences and expectations for specified investor attributes.Part I of the study...