Purpose - The purpose of this paper is to explore links between the process of strategy formulation and subsequent performance in operations within firms. Design/methodology/approach - An in-depth literature review on resource-based and operations strategy naturally led to three hypotheses....

In this paper we make the case for strategic resonance in the strategy making process within dynamic and highly volatile market conditions. We discuss how managers are faced with competing paradigms of resource-driven versus market-led approaches to strategy but we suggest that both paradigms...

Purpose – The purpose of this paper is to explore links between the process of strategy formulation and subsequent performance in operations within firms. Design/methodology/approach – An in‐depth literature review on resource‐based and operations strategy naturally led to three...