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Strategic communications in Russia : public relations and advertising
Tsetsura, Katerina (ed.); Kruckeberg, Dean (ed.) - 2021
Persistent link: https://www.econbiz.de/10013182569
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The effect of ending disclosure on the persuasiveness of narrative PSAs
Orazi, Davide C.; Lei, Jing; Bove, Liliana L. - In: Journal of business research : JBR 127 (2021), pp. 241-251
Persistent link: https://www.econbiz.de/10012494371
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This is PR : the realities of public relations
Newsom, Doug; Turk, Judy VanSlyke; Kruckeberg, Dean - 2010 - 10. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10004937320