"Until now, most of the content on data storytelling has focused solely on data visualization best practices. However, data storytelling is much more than just effective data visualization. In particular, the powerful narrative aspects have been overlooked or only lightly covered in the...

Intro -- Effective Data Storytelling -- Contents -- Foreword -- Preface -- Acknowledgments -- Chapter 1 Introduction to Driving Change through Insight -- Why Change Is Important -- Everyone Becomes an Analyst -- Data Literacy Is Essential in Today's Data Economy -- What Is an Insight? --...