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Persistent link: https://www.econbiz.de/10001448908
This paper investigates the role of cultural proximity (CP) on greenfield foreign direct investment (FDI). We build a conceptual framework that explicitly accounts for the asymmetric dimensions in the cultural relationship between two countries, and single out a symmetric element (similarity)...
Persistent link: https://www.econbiz.de/10012943561
Persistent link: https://www.econbiz.de/10012130160
This paper investigates the role of asymmetric cultural proximity (CP) on greenfield foreign direct investment (FDI). We build a conceptual framework that explicitly accounts for cultural attractiveness as an asymmetric dimension within a broad notion of CP. We revisit the existing...
Persistent link: https://www.econbiz.de/10014114018