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~language:"eng"
~person:"Kwon, Hyeokkoo Eric"
~subject:"Mobilkommunikation"
~subject:"Target group"
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Mobilkommunikation
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Kwon, Hyeokkoo Eric
Ghose, Anindya
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Han, Sang Pil
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Li, Beibei
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Campo-Rembado, Miguel Angel
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ECONIS (ZBW)
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Seizing the commuting moment : contextual targeting based on mobile transportation apps
Ghose, Anindya
;
Kwon, Hyeokkoo Eric
;
Lee, Dongwon
;
O, …
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 154-174
Persistent link: https://www.econbiz.de/10012038214
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