Dietl, Helmut; Duschl, Tobias; Franck, Egon; Lang, Markus - International Association of Sport Economists - IASE; … - 2009
This paper develops a model of a professional sports league with network externalities by integrating the theory of two-sided markets into a contest model. In professional team sports, leagues function as a platform that enables sponsors to interact with fans. In these league-mediated...