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~language:"eng"
~person:"Levinson, Jay Conrad"
~person:"McDonald, Malcolm"
~subject:"Aufsatzsammlung"
~subject:"Customer relations"
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Aufsatzsammlung
Customer relations
Marketing
18
Strategische Planung
9
Guerilla Marketing
6
Marketingmanagement
6
Strategisches Management
6
Markenartikel
5
Produktmanagement
4
Effizienz
3
Klein- und Mittelbetrieb
3
Marketing management
3
Marketingkonzept
3
Ratgeber
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Brand
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Brand management
2
Einführung
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Internet
2
Kundengruppenmanagement
2
Kundenmanagement
2
Management
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Markenführung
2
Marketingstrategie
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Werbung
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Wettbewerbsstrategie
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Angriffsstrategie
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Binnenmarkt
1
Brand image
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Competitive advantage
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Competitive strategy
1
Consumer behaviour
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1
Dienstleistungsmarketing
1
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Levinson, Jay Conrad
McDonald, Malcolm
Woodside, Arch G.
6
Baker, Michael John
5
Bruhn, Manfred
5
Kitchen, Philip J.
4
Belz, Christian
3
Brown, Stephen
3
Butterfield, Leslie
3
Eastman, Susan Tyler
3
Krafft, Manfred
3
Albers, Sönke
2
Beckmann, Suzanne C.
2
Bejou, David
2
Church, Roy A.
2
Cova, Bernard
2
Deshpandé, Rohit
2
Dholakia, Nikhilesh
2
Ebel, Bernhard
2
Foxall, Gordon R.
2
Gottschalk, Bernd
2
Greenberg, Paul
2
Gustafsson, Anders
2
Haugtvedt, Curtis P.
2
Herbrand, Nicolai Oliver
2
Herstatt, Cornelius
2
Huba, Jackie
2
Hult, Gert Tomas M.
2
Iacobucci, Dawn
2
Jones, John Philip
2
Kashani, Kamran
2
McConnell, Ben
2
Nwankwo, Sonny
2
Overton, Rodney
2
Reichheld, Frederick F.
2
Roberts, Kevin W. S.
2
Rust, Roland T.
2
Schmitt, Bernd Herbert
2
Scott, Noel
2
Self, Donald R.
2
Sheth, Jagdish N.
2
Tadajewski, Mark
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USB Cologne (EcoSocSci)
1
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Creating a company for customers : how to build and lead a market-driven organization
McDonald, Malcolm
(
contributor
);
Simms, Jane
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10004731931
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