The paper deals with problems of forming integrated marketing communications. We focused on key principles of the integrated marketing communications. In our opinion, integrated marketing communications integrates the business strategy as a whole with the needs and activities of the individual...

In the NGO management literature, beneficiary participation is held as the key strength, but the NGO which participated in the study is not able to involve the beneficiaries in the key decision making process. Some literature while pointing about the global credibility crisis in the NGO sector,...

The paper deals with the problem of political communication in computer game: The Elder Scrolls V: Skyrim (Bethesda Softworks, 2011). Skyrim model of political communication can be considered as prototype of modern postmodern model of organization of political life.We considered interrelations...

In order to confirm the fact that for each type of personnel training the assessment needs to be carried out with the help of different subjects, we conducted a socio-economic study of the assessment of the quality of training in the Russian company. The main objective of the study was the...

In our report about the main lines of modern theories of personnel management showed that the dialectical contradiction "workers - the product of the organization's activities, but also the organization - the product of employees' activities" continues to be central to the Russian personnel...

The report is devoted to the analysis of formation of historical prerequisites of forensic knowledge. The first stage (IX century - 1550 year) is characterized by the emergence of interest to the issues of legal regulation of investigative process. The first attempt to systematize the rules of...