There are two distinct approaches to risk. Firstly, the ‘objective' approach is numeric, probabilistic and focused on the risk itself; it is concerned with people in general rather than in individual terms. Secondly, the ‘subjective' approach recognizes that risk issues have personal and...

Purpose – The purpose of this paper is to identify decision tools for determining how to structure a social media presence for senior executives. Design/methodology/approach – The desired decision tools emerge from a review of the opportunities and challenges facing senior executives in...