//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~subject:"Business"
~subject:"Economics / Management Science"
~type_genre:"Hochschulschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Premiummarke - quo vadis?
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Business
Economics / Management Science
Marketing
172
Consumer behaviour
33
Konsumentenverhalten
33
Marketingmanagement
20
Theorie
19
Deutschland
18
Germany
18
Marketing management
18
Theory
17
Beziehungsmarketing
16
Relationship marketing
16
Brand management
10
Markenführung
10
Social Web
10
Social web
10
USA
10
United States
10
Unternehmenserfolg
10
Werbewirkung
10
Advertising effects
9
Innovation
9
Kommunikation
9
Verbraucherverhalten
9
Brand image
8
Firm performance
8
Internet
8
Markenimage
8
Unternehmen
8
Führungskräfte
7
Internet marketing
7
Managers
7
Online-Marketing
7
Communication
6
Ernährungsindustrie
6
Food industry
6
Kleinbauern
6
Management
6
Markenpolitik
6
Nachhaltigkeit
6
Smallholders
6
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Hochschulschrift
Article in journal
12
Aufsatz in Zeitschrift
12
Audio- / visual Ressource
2
Thesis
2
Aufsatzsammlung
1
Bibliographie
1
Graue Literatur
1
Non-commercial literature
1
Wörterbuch
1
more ...
less ...
Language
All
English
Author
All
Plonquet, Matthieu
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Three essays on using nudges in business firms
Plonquet, Matthieu
-
2019
Persistent link: https://www.econbiz.de/10012202721
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->