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En modell för optimal marknadssegmentering : belyst med data från 1960-talets svenska bilservicemarknad
Arpi, Bo
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1967
Persistent link: https://www.econbiz.de/10000598738
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Planning and control through marketing research
Arpi, Bo
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1973
Persistent link: https://www.econbiz.de/10001854144
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International turnaround management : from crisis to revival and long-term profitability
Arpi, Bo
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Wejke, Per
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1999
Persistent link: https://www.econbiz.de/10004555143
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International turnaround management : from crisis to revival and long-term profitability
Arpi, Bo
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Wejke, Per
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1999
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1. publ.
Persistent link: https://www.econbiz.de/10013486961
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