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Advertising. Its purpose, principles and practice
Nicholl, David Shelley - 1973
Persistent link: https://www.econbiz.de/10000556563
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Advertising today and tomorrow
Evans, William A. - 1974
Persistent link: https://www.econbiz.de/10000556999
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Spending advertising money. An introd. to media planning, media buying and the uses of media research
Broadbent, Simon - 1979 - 3. ed
Persistent link: https://www.econbiz.de/10000558872
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Madison Avenue in Asia. Politics and transnational advertising
Anderson, Michael H. - 1984
Persistent link: https://www.econbiz.de/10000559757
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Advertising theory and practice
Sandage, Charles H.; Fryburger, Vernon - 1963 - 6. ed, 1. print
Persistent link: https://www.econbiz.de/10000674647
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(Francis Bernard) Lane's advertising administration
Lane, Francis Bernard - 1968 - 4. ed
Persistent link: https://www.econbiz.de/10000567663
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Advertising in the 21. century : A model of advertising agency development during the next 50 years
Cowan, D. S.; Jones, Robert William - 1968
Persistent link: https://www.econbiz.de/10000568086
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Advertising principles and problems
Dirksen, Charles J.; Kroeger, Arthur - 1968 - 3. ed
Persistent link: https://www.econbiz.de/10000569205
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Advertising theory and practice
Sandage, C. H.; Fryburger, Vernon; Rotzoll, Kim B. - 1979 - 10. ed.
Persistent link: https://www.econbiz.de/10000051864
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Issues in the economics of advertising
Simon, Julian Lincoln - 1970
Persistent link: https://www.econbiz.de/10000053281