An important element in the urban and regional development strategy of many local and regional governments is geographical marketing. The process of geographical marketing combines promotional, spatial and organisational activities, and can be aimed at various groups. In 1989 a marketing...

Empirical studies on firm location and migration show that actual location decisions are often based on incomplete and inaccurate information about potential locations. Decision makers seem to be guided by their subjective interpretation of reality, not so much by reality itself. Twenty years...