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Marketing through research
Wills, Gordon - 1967
Persistent link: https://www.econbiz.de/10014294658
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Strategic issues in marketing
Wills, Gordon (contributor) - 1974
Persistent link: https://www.econbiz.de/10000581559
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Managing international distribution
Wentworth, Felix; Chrostopher, Martin; Wills, Gordon; … - 1979
Persistent link: https://www.econbiz.de/10000676449
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Technological forecasting and corporate strategy
Wills, Gordon (ed.); Ashton, David (contributor);  … - 1969
Persistent link: https://www.econbiz.de/10000570846
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Long range planning for marketing and diversification
Taylor, Bernard (contributor); Wills, Gordon (contributor) - 1971
Persistent link: https://www.econbiz.de/10000571321
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Fashion marketing : an anthology of viewpoints and perspectives
Wills, Gordon; Midgley, David - 1973
Persistent link: https://www.econbiz.de/10000042153
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Pricing strategy : reconciling customer needs and company objectives
Taylor, Bernard (ed.); Wills, Gordon (contributor) - 1969
Persistent link: https://www.econbiz.de/10001525103
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Management thinkers
Tillett, Anthony - 1970
Persistent link: https://www.econbiz.de/10001525107
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Marketing reality : the sole end and purpose of production is consumption
Wills, Gordon - In: European journal of marketing : EJM 25 (1991) 4, pp. 1-216
Persistent link: https://www.econbiz.de/10001111547
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Effective product organisation and development
Wills, Gordon (contributor) - In: European journal of marketing : EJM 18 (1984) 6, pp. 2-123
Persistent link: https://www.econbiz.de/10001065459