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This dissertation investigates important and cutting-edge issues surrounding new product development failure and its consequences for market values of innovation-driven firms. Although a substantial body of literature demonstrates that new product development failure harms some companies more...
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boundary conditions to the applicability of lead market theory are being identified and described. Contents Early Adoption … Patterns and Lead Markets of Selected Age-Based Innovations Analysis of Lead Market Candidate Countries Based on Extant Theory …
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update during the development process. It is one of the first comprehensive models that combine statistical decision theory …
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