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48
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37
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37
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29
Kind, Hans Jarle
28
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26
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26
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26
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26
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26
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26
McAleer, Michael
25
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25
Okazaki, Shintaro
24
Sethi, Suresh
24
Zaccour, Georges
24
Dahlén, Micael
23
Magnus, Jan R.
23
Diehl, Sandra
22
Stafford, Marla Royne
22
Yoon, Sukki
22
Kinnucan, Henry W.
21
Davidson, Russell
20
Gierl, Heribert
20
Huh, Jisu
20
Mueller, Barbara
20
Wilbur, Kenneth C.
20
Yoon, Hye Jin
20
Diebold, Francis X.
19
Silk, Alvin J.
19
Ford, John B.
18
Manski, Charles F.
18
Mitchell, Brian R.
18
Schlosser, Rainer
18
Zellner, Arnold
18
Campbell, Colin L.
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Journal of advertising research
209
International journal of advertising : the review of marketing communications
208
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182
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177
Journal of advertising : official publication of the American Academy of Advertising
170
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163
Journal of marketing communications
144
European journal of operational research : EJOR
111
Journal of econometrics
110
Economics letters
109
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93
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
83
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
82
Journal of promotion management : JPM
82
Management science : journal of the Institute for Operations Research and the Management Sciences
81
NBER Working Paper
80
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77
NBER working paper series
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Journal of historical research in marketing
70
Working paper / National Bureau of Economic Research, Inc.
70
Journal of promotion management : innovations in planning and applied research
64
European journal of marketing : EJM
62
International journal of internet marketing and advertising : IJIMA
58
Journal of retailing and consumer services
57
Série des documents de travail / Centre de Recherche en Économie et Statistique
56
International journal of industrial organization
53
Psychology & marketing
53
Econometric reviews
52
Journal of current issues and research in advertising : JCIRA
51
CORE discussion paper : DP
49
Health marketing quarterly
49
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
49
Journal of marketing research : JMR
46
Journal of current issues and research in advertising
45
Journal of marketing
45
United Nations publication
45
Econometric theory
44
American journal of agricultural economics
43
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ECONIS (ZBW)
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1,564
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142
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125
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71
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68
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9
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1
The Wiener process, variance measurement and option pricing : evidence from intra-daily data on foreign exchange
Wasserfallen, Walter
;
Zimmermann, Heinz
-
1986
Persistent link: https://www.econbiz.de/10000713691
Saved in:
2
The behaviour of the variance of a set of real numbers when an additional element is included in the set
Dunlop, Winston C.
-
1984
Persistent link: https://www.econbiz.de/10000010225
Saved in:
3
Bounds for the covariance matrices of Zellner's estimator in the SUR model and the 2SAE in a heteroscedastic model
Kariya, Takeaki
-
1982
Persistent link: https://www.econbiz.de/10003638129
Saved in:
4
Best invariant estimation of a direction parameter with application to linear functional relationships and factor analysis
Anderson, T. W.
;
Stein, Charles
;
Zaman, Asad
-
1982
Persistent link: https://www.econbiz.de/10003469514
Saved in:
5
A variance minimization problem for a Markov decision process
Kawai, Hajime
- In:
European journal of operational research : EJOR
11
(
1987
)
1
,
pp. 140-145
Persistent link: https://www.econbiz.de/10003596177
Saved in:
6
A simple approximation for semivariance
Choobineh, F.
;
Branting, D.
- In:
European journal of operational research : EJOR
27
(
1986
)
3
,
pp. 364-370
Persistent link: https://www.econbiz.de/10003502483
Saved in:
7
Decreasing risk aversion and mean-variance analysis
Epstein, Larry G.
-
1984
Persistent link: https://www.econbiz.de/10003540988
Saved in:
8
Computers in Advertising : papers presented at the computer seminar arranged by the institute of practitioners in Advertising at the Hotel Metropole, Brighton ; 15-17 November 1965
Rogers, Nigel
-
1966
Persistent link: https://www.econbiz.de/10000674762
Saved in:
9
Media planning and computers by 1970
Broadbent, S. R.
- In:
The Thomson medals and awards for media research ...
(
1965
),
pp. 63-86
Persistent link: https://www.econbiz.de/10003526498
Saved in:
10
Advertising intensity and media selection
Reekie, W. Duncan
- In:
Applied economics
18
(
1986
)
5
,
pp. 557-565
Persistent link: https://www.econbiz.de/10003658756
Saved in:
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