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ability of national brands to price at a premium over private labels. Finally, marketing decision variables such as display …
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This paper characterises smallholder milk outlets in Nakuru district one of the major milk producing Districts in Kenya, and also analyses factors that influence their current operating and handling capacities. Data comes from four divisions of the district. A sample of 137 smallholder milk...
Persistent link: https://www.econbiz.de/10009442447
The challenge of implementing EU quality and safety standards for food production and trading is one of the driving forces behind the restructuring of the agrofood chains in Central and Eastern European Countries (CEEC). The progress made in the compliance process not only varies amongst sectors...
Persistent link: https://www.econbiz.de/10009442546
This research examines the behavior of manufacturers and retailers in the presence of merchandising allowances. Merchandising allowances are fees manufacturers pay retailers to encourage them to allocate certain in-store promotional activities to the manufacturers' brand. According to estimates,...
Persistent link: https://www.econbiz.de/10009442583
This paper documents the extent of cooperative penetration into branded dairy product markets and presents case study evidence on competitive strategies in the skim/low fat milk, whole milk, cottage cheese, butter, margarine, and ice cream markets. We employ data for 51 local market areas from...
Persistent link: https://www.econbiz.de/10009442585
We find sale prices and net revenues received by sellers in the Midwestern club pig market are higher at traditional face-to-face auctions than at comparable Internet auctions. The comparison overcomes adverse selection issues that commonly plague such analyses by using data from sellers that...
Persistent link: https://www.econbiz.de/10009442785
Canterbury," a New Zealand based International wine marketing and distribution cooperative enterprise provides empirical support …
Persistent link: https://www.econbiz.de/10009442856
This study provides a comparative economic analysis of the primary production of pork and its marketing channel in …
Persistent link: https://www.econbiz.de/10009443042