"Freemium” whereby a basic service level is provided free of charge but consumers are charged for more advanced features has become a popular business model for firms selling digital goods. However, it is not clear whether the launch of a free version helps or hurts the sale of an existing...

Surge pricing (dynamic pricing) is commonly used to coordinate supply and demand in the ride-sharing industry; however, its effect on driver behavior remains unclear. We examine how surge pricing causally affects driver earnings and labor supply patterns by leveraging a unique...

Price promotions increase sales, at least in the short term, but the effect of price promotions on consumers' product evaluations is not well understood. We focus on the market for mobile apps, a category where price variation, including discounting to a zero price is common. We ask how price...

We use a panel data set of 193 countries over 1990-2017 period, by employ the Seemingly unrelated regression (SUR), three stage least squares regression (3SLS), dynamic model two-step generalized method of moments and two-step system generalized method of moments approach to investigate the...