The millennium created a great number of favourable conditions for the American economy. There was economic prsperity, the participants were optimistic, which was further enhanced by the optimisim of the fiscal and monetary authorities. These factors resulted in a very quick rise in the demand...

In our paper we examine the Western European and overseas trends of eating out by analyzing relevant secondary data. Behind the increasing role of eating out we can notice several economic social and value changes. One of the stressed factors is time, which has even changed food consuming...

In our opinion an individual’s value system has an influence on their motivation of food consumption. An individual’s relation to time influences the circumstances of food consumption and preparation, as well as the criteria system of food purchase and in this aspect it may become – as a...

Human resources (hereinafter referred to as HR) have always been playing a decisive role in economic life. The company’s competitiveness, success and market position greatly depends on its human factor organising and running it from the background. Although competency-based HR practices are...

In the past months at the time of the reforms of the new millennium the modernisation and transformation of the public sphere to meet the needs of globalisation and those after our accession to the European Union have been the constant topics in our country. The challenges of globalisation, the...

An SME is able to cope with the global challenge if it runs reliable, balanced and high-standard operation in its business. There are different possible management methods for increasing the competitiveness of SMEs. In the last few years competitiveness of SMEs isalso analyzed on state level. It...

When should we use an athlete, a sports star in advertising? Which type of product or service is best suitable for these stars to advertise? What can we expect from these ads? Who is the ideal sports star? Is it true that social media is going to transform this area as well? For our research we...

There are no enterprises which would not use computers to fulfill their administrative tasks. Computers became part of everyday administration, or, better to say: they became part of everyday life. This is why our age is called 'information age'. Both the amount of digital data and our...