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Purpose – The purpose of this paper is to report on a full‐scale testing of the role of marketing and its relevance in small and medium sized enterprises (SMEs). The objective is to present the results of a rigorous assessment of a new model of marketing in SMEs. Design/methodology/approach...
Persistent link: https://www.econbiz.de/10014769680
Purpose – To provide a systemic view of competitive advantage in small‐ and medium‐sized enterprises (SMEs). Gaining a competitive advantage involves a process that evolves over time and which considers the role of three factors: the entrepreneur, the firm's resources and capabilities and...
Persistent link: https://www.econbiz.de/10014683353
This paper presents a new model of the role and relevance of marketing in small‐ and medium‐sized enterprises (SMEs). The model was developed to explain the apparent mismatch between the need for marketing activities to sustain and grow these companies in a competitive business environment...
Persistent link: https://www.econbiz.de/10014902864
Supported employment enterprises (SEEs) are commercial enterprises that provide meaningful, gainful employment, training and development opportunities for people with a disability. Hence, SEEs are run specifically to provide employment. SEEs, with the exception of Remploy, represent a unique...
Persistent link: https://www.econbiz.de/10014903471
Supported Employment Enterprises (SEEs) are a unique sector of small and medium‐sized enterprises that provide meaningful, gainful employment, training and development opportunities for people with a disability. SEEs are run specifically to provide employment but are also commercial...
Persistent link: https://www.econbiz.de/10014903475
This paper is an attempt to consider the research methods used in taxation history, which is an area that has attracted increased academic interest in recent years. The paper looks at the various routes that may provide an entry into studying taxation generally and at the inherently...
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