Purpose – Dark marketing is the “the application or adaptation of marketing principles and practices to domains of death, destruction and the ostensibly reprehensible”. This paper examines the nature, character and extent of dark marketing, noting that it is made manifest in manifold...

Purpose: The sustainable fashion (SF) literature is fragmented across the management discipline, leaving the path to a SF future unclear. As of yet, there has not been an attempt to bring these insights together or to more generally explore the question of “what is known about SF in the...

Purpose: Seeking ways towards a sustainable future is the most dominant socio-political challenge of our time. Marketing should have a crucial role to play in leading research and impact in sustainability, yet it is limited by relying on cognitive behavioural theories rooted in the 1970s, which...