Ninan, Schien; Puck, Jonas - In: Journal of East European management studies : JEEMS 15 (2010) 3, pp. 237-259
We test and expand the Uppsala model with a sample of 109 Austrian companies active in the CEE region, representing 1,271 entries. On the one hand, our expansion of the model is based on collective learning of firms from a specific context, an issue largely neglected in IB research. On the other...