//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The rise of digital branding
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
USA
298,154
United States
278,409
Theorie
39,847
Theory
39,336
Schätzung
16,539
Estimation
15,741
Brand management
14,905
Markenführung
14,464
Consumer behaviour
12,266
Konsumentenverhalten
12,249
Großbritannien
9,861
United Kingdom
8,624
Japan
8,404
EU-Staaten
8,081
Geldpolitik
7,967
EU countries
7,722
Vereinigte Staaten
7,659
Monetary policy
7,573
Brand image
7,125
Markenimage
7,115
Börsenkurs
7,113
Markenartikel
7,110
Brand
7,033
Share price
6,985
Welt
6,940
World
6,760
Deutschland
6,719
Kanada
6,530
Wirkungsanalyse
6,431
Vergleich
6,342
Impact assessment
6,267
Germany
6,134
Canada
6,126
Comparison
6,048
Konjunktur
5,662
Business cycle
5,450
Kapitaleinkommen
5,135
Capital income
5,108
Wirtschaftswachstum
5,056
Finanzkrise
4,947
more ...
less ...
Online availability
All
Free
55,896
Undetermined
38,963
Type of publication
All
Article
167,642
Book / Working Paper
145,727
Journal
3,798
Other
30
Database
7
Type of publication (narrower categories)
All
Article in journal
140,712
Aufsatz in Zeitschrift
140,712
Graue Literatur
60,538
Non-commercial literature
60,538
Working Paper
49,964
Arbeitspapier
46,025
Aufsatz im Buch
22,250
Book section
22,250
Amtsdruckschrift
8,743
Government document
8,743
Collection of articles of several authors
8,406
Sammelwerk
8,406
Hochschulschrift
5,672
Thesis
4,825
Lehrbuch
3,256
Textbook
3,178
Aufsatzsammlung
3,172
Konferenzschrift
3,128
Statistik
2,110
Case study
2,023
Fallstudie
2,023
Conference proceedings
1,968
Statistics
1,848
Collection of articles written by one author
1,561
Sammlung
1,561
Bibliographie
1,538
Glossar enthalten
1,528
Glossary included
1,528
No longer published / No longer aquired
1,463
Bibliografie enthalten
1,407
Bibliography included
1,407
research-article
1,132
Reprint
947
Conference paper
935
Konferenzbeitrag
935
Bibliografie
869
Rezension
623
Mehrbändiges Werk
564
Multi-volume publication
564
Biografie
535
more ...
less ...
Language
All
English
Undetermined
17,937
German
17,228
French
1,855
Spanish
1,137
Italian
464
Russian
384
Portuguese
139
Dutch
117
Polish
108
Hungarian
99
Swedish
56
Danish
28
Lithuanian
20
Romanian
20
Czech
19
Finnish
15
Slovak
12
Norwegian
11
Serbian
11
Bulgarian
10
Croatian
10
Japanese
8
Indonesian
5
Multiple languages
5
Slovenian
5
Valencian
4
Chinese
4
Kazakh
3
Korean
3
Turkish
3
Ukrainian
3
Arabic
2
Azerbaijani
1
Latvian
1
Mongolian
1
Albanian
1
more ...
less ...
Author
All
Neumark, David
307
Glaeser, Edward L.
291
Poterba, James M.
250
Heckman, James J.
243
Freeman, Richard B.
226
Cutler, David M.
225
Auerbach, Alan J.
224
Gupta, Rangan
224
Autor, David H.
213
Wolff, Edward N.
211
Gruber, Jonathan
206
Krueger, Alan B.
206
Bordo, Michael D.
203
Caporale, Guglielmo Maria
201
Mitchell, Olivia S.
200
Katz, Lawrence F.
195
Goldin, Claudia
194
Stulz, René M.
193
Cebula, Richard J.
190
Hanson, Gordon H.
189
Kotlikoff, Laurence J.
189
Burkhauser, Richard V.
188
Haltiwanger, John C.
188
Fairlie, Robert W.
182
Feldstein, Martin S.
179
Hamermesh, Daniel S.
175
Viscusi, W. Kip
169
Wise, David A.
167
Currie, Janet M.
165
Card, David E.
164
Slemrod, Joel
164
Audretsch, David B.
163
Gil-Alaña, Luis A.
162
Borjas, George J.
160
Acemoglu, Daron
159
Bloom, Nicholas
155
Chiswick, Barry R.
149
Jorgenson, Dale Weldeau
145
Gordon, Robert J.
143
Berger, Allen N.
142
more ...
less ...
Institution
All
National Bureau of Economic Research
3,813
USA / General Accounting Office
716
USA / Bureau of the Census
506
IGI Global
355
OECD
248
Brookings Institution
199
USA / Economic Research Service
192
USA / Congress / Joint Economic Committee
175
USA / Congress / Senate / Committee on Finance
170
American Enterprise Institute for Public Policy Research
167
World Trade Organization
161
Federal Reserve Bank of St. Louis
157
USA / Government Accountability Office
150
Edward Elgar Publishing
142
USA / Bureau of Labor Statistics
122
USA / Congress / Budget Office
115
USA / Congress / House of Representatives / Committee on Ways and Means
113
W. E. Upjohn Institute for Employment Research <Kalamazoo, Mich.>
113
USA / Congress / Senate / Committee on Banking, Housing and Urban Affairs
105
Russell Sage Foundation
102
USA
98
Forschungsinstitut zur Zukunft der Arbeit
97
USA / Treasury Department
95
USA / Congress / House of Representatives / Committee on Ways and Means / Committee on Ways and Means / Subcommittee on Trade
90
USA / Office of Technology Assessment
85
USA / Congress / House of Representatives
82
Federal Reserve Bank of San Francisco
81
World Bank
81
Federal Reserve Bank of New York
80
USA / Congress / Senate / Committee on Foreign Relations
78
Federal Reserve Bank of Chicago
77
International Monetary Fund
77
United States / Congress / Joint Economic Committee
76
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
74
Federal Reserve System / Board of Governors
70
Institute for International Economics <Washington, DC>
70
USA / Congress / House of Representatives / Committee on the Budget
70
Council on Foreign Relations
69
The Wharton Financial Institutions Center
67
USA / Congress / House of Representatives / Committee on Small Business
67
more ...
less ...
Published in...
All
Working paper / National Bureau of Economic Research, Inc.
11,405
NBER working paper series
3,620
The American economic review
2,053
Discussion paper / Centre for Economic Policy Research
1,873
Discussion paper series / IZA
1,819
The review of economics and statistics
1,432
The review of financial studies
1,375
NBER Working Paper
1,340
The journal of finance : the journal of the American Finance Association
1,314
American journal of agricultural economics
1,307
Applied economics
1,208
Working paper
1,188
Journal of business research : JBR
992
Economic review
928
IZA Discussion Papers
885
Journal of banking & finance
882
Southern economic journal
869
Finance and economics discussion series
866
Monthly labor review : MLR
865
Economics letters
861
Economic inquiry : journal of the Western Economic Association International
850
National tax journal
849
Journal of financial economics
839
Journal of financial and quantitative analysis : JFQA
809
The journal of futures markets
787
Journal of human resources : JHR
777
CESifo working papers
761
Journal of money, credit and banking : JMCB
723
The journal of economic perspectives : EP ; a journal of the American Economic Association
699
Journal of political economy
683
The journal of law & economics
651
The quarterly journal of economics
644
The journal of brand management : an international journal
626
Challenge
615
American economic journal : a journal of the American Economic Association
604
Health affairs : at the intersection of health, health care, and policy
599
ILR review : the journal of work and policy
594
European journal of operational research : EJOR
552
Journal of labor economics
546
Journal of monetary economics
534
more ...
less ...
Source
All
ECONIS (ZBW)
298,389
USB Cologne (EcoSocSci)
11,351
EconStor
4,554
Other ZBW resources
1,996
RePEc
441
OLC EcoSci
204
BASE
148
ArchiDok
102
USB Cologne (business full texts)
19
more ...
less ...
Showing
1
-
10
of
317,204
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Twenty-one years of the Journal of
Brand
Management : a commemorative review
Powell, Shaun M.
- In:
The journal of brand management : an international journal
21
(
2014
)
9
,
pp. 689-701
Persistent link: https://www.econbiz.de/10010514150
Saved in:
2
Becoming an institutional
brand
: a long-term strategy for luxury goods
Braun, Marcel W.
-
1997
Persistent link: https://www.econbiz.de/10000622884
Saved in:
3
The varying types of
brand
assets : the central issue in
brand
strategy development?; paper presented at IBC Conference "Developing
Brand
Strategies for the 90's" London, June 1990
De Chernatony, Leslie
-
1990
Persistent link: https://www.econbiz.de/10000131912
Saved in:
4
Categorising brands : evolutionary processes underpinned by the two key dimensions
De Chernatony, Leslie
-
1992
Persistent link: https://www.econbiz.de/10000134691
Saved in:
5
Trademarks and
brand
management : selected annotations
Hill, Conrad R.
(
contributor
)
-
1976
Persistent link: https://www.econbiz.de/10000673130
Saved in:
6
Creating powerful brands in consumer, service, and industrial markets
De Chernatony, Leslie
;
McDonald, Malcolm
-
2000
-
2nd ed., repr
Persistent link: https://www.econbiz.de/10000675294
Saved in:
7
Private labels, brands, and competition policy : the changing landscape of retail competition
Ezrachi, Ariel
(
ed.
);
Bernitz, Ulf
(
ed.
)
-
2009
-
1. publ.
Persistent link: https://www.econbiz.de/10003763769
Saved in:
8
Feedback Stackelberg equilibrium strategies when the private label competes with the national
brand
Amrouche, Nawel
;
Martín Herrán, Guiomar
;
Zaccour, Georges
-
2008
Persistent link: https://www.econbiz.de/10003786967
Saved in:
9
Beating low cost competition : how premium brands can respond to cut-price rivals beating the competition
Ryans, Adrian B.
-
2008
Persistent link: https://www.econbiz.de/10003788693
Saved in:
10
Branding and
brand
management : integration and innovation
Mlodzik, Paul
- In:
The IABC handbook of organizational communication : a …
,
(pp. 400-413)
.
2006
Persistent link: https://www.econbiz.de/10003347080
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->