Ramos, Célia M.Q.; Martins, Daniel Jorge; Serra, Francisco - In: International Journal of Information Systems in the … 9 (2017) 2, pp. 27-45
In order to increase the hotel's competitiveness, to maximize its revenue, to meliorate its online reputation and improve customer relationship, the information about the hotel's business has to be managed by adequate information systems (IS). Those IS should be capable of returning knowledge...