The aim of this paper is to analyze the factors that explain the market leadership of a Brazilian bus bodywork manufacturer (Marcopolo). From a methodological point of view, the paper is a case study based on a bibliographic review and in-depth interviews.The underlying hypothesis is that some...

The aim of this paper is to analyze the factors that explain the market leadership of a Brazilian bus bodywork manufacturer (Marcopolo). From a methodological point of view, the paper is a case study based on a bibliographic review and in-depth interviews.The underlying hypothesis is that some...

The aim of this paper is to analyze the factors that explain the industrial leadership of a Brazilian bus bodywork manufacturer (Marcopolo). From a methodological point of view, the paper was a case study based on bibliographic review and on in-depth interviews. The underlying hypothesis is...

Purpose: The purpose of this paper is to show that the wide acknowledgement of the association between innovation and economic and social development and of the importance of innovation policies has formed a kind of "misty consensus" hardly contested in Brazil. However, the innovation policies...

This paper discusses the university-enterprise interactions in the Brazilian innovation system by focusing on the characteristics of the public research infrastructure which affects its propensity to interact with the industrial sector. Logistic regressions have been used to identify, in a wide...