Ozimek, Irena; Maciejewski, Grzegorz; Kita, Pavol; … - In: Journal of economics & management 45 (2023) 1, pp. 68-101
Aim/purpose - The paper aims to present a preliminary consumer typology based on the declared nutritional behaviors and … for the food market segmentation. Knowledge of the typology based on declared eating behaviors and selected aspects of the … consumer typology. The distinguished types of consumers can be the basis for the food market segmentation. …