In a multi-channel distribution environment, the selection and assessment of suppliers are pivotal to effective retailer performance management. This necessitates heightened qualifications and competence from suppliers. This study examines the relationship between the perception of supplier...

Problem definition: We study how a manufacturer shall manage the retail channel in the presence of a direct channel and strategic customers. We consider two periods, in which the manufacturer can sell through a single retailer or two different retailers in sequence with static or dynamic...