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"Foreword Big data and analytics promise to change virtually every industry and business function over the next decade. Any organization that gets started early with big data can gain a significant competitive edge. Just as early analytical competitors in the "small data" era (including Capital...
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Don't let a fear of numbers hold you back. Today's business environment brings with it an onslaught of data, but leaving the analysis to others in your company just won't cut it. Now more than ever, managers must know how to tease insight from data--to understand where it comes from, make sense...
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This book presents strategies and practices to allow everyday companies to cope with the fundamentally changing landscape of business models and to take advantage of the huge business opportunities arising from the advent of big data. It develops several case studies from companies in...
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"[This book] is a key source on the latest advancements in multidisciplinary research methods and applications and examines effective techniques for managing and utilizing information resources. Featuring extensive coverage across a range of relevant perspectives and topics, such as visual...
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