We develop a model of digital ecosystems based on the assumption that a multimarket firm can use a sale in or data from one market to steer users toward its products in other markets. Due to this "cross-market leverage," a market leader at an "access point" (where users begin their online...

We develop a theory of digital ecosystems built on the premise that a multi-market firm can steer users it has in one market toward its products in other markets. Due to this “cross-market leverage,” a leader in an “access-point” market (where users begin their online journeys) derives a...

1. Introduction to digital transformation in Business -- 2. Insight and Control over Personal Data for Swedish local Government: A citizen-centered model for public-private data sharing -- 3. Virtualizing New Product Development in Heavy Asset Industries -- 4. What are we automating? On the need...

Introduction -- Chapter 1. History and Future of Manufacturing -- Chapter 2. Developments of Technological Systems -- Chapter 3. Digital Manufacturing -- Chapter 4. Business Models for Additive Manufacturing: A Consulting Services Perspective -- Chapter 5. Servitization in the digital era --...