//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
"I am not satisfied with my bo...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
77,258
Konsumentenverhalten
74,784
Relationship marketing
8,578
Beziehungsmarketing
8,542
Theorie
8,008
Theory
7,857
Brand management
7,242
Markenführung
7,198
Brand image
6,529
Markenimage
6,468
Customer satisfaction
5,633
Online-Handel
5,484
Online retailing
5,479
Kundenzufriedenheit
5,474
Social Web
5,259
Social web
5,256
USA
4,857
United States
4,639
Internet marketing
4,583
Online-Marketing
4,578
Innovation adoption
4,403
Service quality
4,400
Innovationsakzeptanz
4,369
Dienstleistungsqualität
4,356
Brand
4,107
Markenartikel
4,075
Retail trade
3,983
Einzelhandel
3,969
Electronic Commerce
3,654
E-commerce
3,626
Werbewirkung
3,453
Advertising effects
3,438
Experiment
3,383
Emotion
3,127
Advertising
2,955
Werbung
2,837
Privater Konsum
2,734
Private consumption
2,731
Virales Marketing
2,726
Viral marketing
2,725
more ...
less ...
Online availability
All
Undetermined
33,762
Free
20,292
Type of publication
All
Article
60,400
Book / Working Paper
24,125
Journal
103
Other
13
Type of publication (narrower categories)
All
Article in journal
52,425
Aufsatz in Zeitschrift
52,425
Graue Literatur
7,005
Non-commercial literature
7,005
Working Paper
6,690
Arbeitspapier
6,045
Aufsatz im Buch
4,425
Book section
4,425
research-article
2,511
Hochschulschrift
1,180
Collection of articles of several authors
938
Sammelwerk
938
Thesis
707
Aufsatzsammlung
628
Conference paper
569
Konferenzbeitrag
569
Collection of articles written by one author
329
Sammlung
329
Case study
254
Fallstudie
254
Konferenzschrift
246
Reprint
185
conceptual-paper
158
review-article
158
Lehrbuch
139
Article
129
Textbook
125
review
119
Conference proceedings
101
Amtsdruckschrift
100
Government document
100
Bibliografie enthalten
80
Bibliography included
80
case-report
76
Systematic review
55
Übersichtsarbeit
55
viewpoint
49
Dissertation u.a. Prüfungsschriften
45
Handbook
41
Handbuch
41
more ...
less ...
Language
All
English
German
6,626
Undetermined
1,442
French
354
Polish
121
Spanish
104
Italian
77
Swedish
37
Russian
36
Danish
30
Portuguese
23
Norwegian
22
Dutch
21
Hungarian
16
Finnish
15
Slovak
11
Romanian
9
Czech
7
Croatian
7
Lithuanian
4
Bulgarian
3
Slovenian
3
Arabic
2
Indonesian
2
Multiple languages
2
Serbian
2
Chinese
2
Bosnian
1
Macedonian
1
Malay (macrolanguage)
1
Turkish
1
more ...
less ...
Author
All
Han, Heesup
119
Belk, Russell W.
113
Mattila, Anna S.
106
Phau, Ian
100
Grunert, Klaus G.
90
Lusk, Jayson L.
84
Dwivedi, Yogesh Kumar
81
Foxall, Gordon R.
78
Khare, Arpita
78
Loureiro, Sandra Maria Correia
77
Sheth, Jagdish N.
77
Usman, Osly
76
Grewal, Dhruv
72
Nayga, Rodolfo M.
70
Septianto, Felix
69
Agarwal, Sumit
67
Bagozzi, Richard P.
67
Stavins, Joanna
67
Laroche, Michel
66
Wansink, Brian
63
Paul, Justin
62
Bruwer, Johan
61
Verhoef, Peter C.
58
Jang, Soocheong
57
Janssen, Maarten C. W.
57
Ko, Eunju
57
Chintagunta, Pradeep K.
54
Pelsmacker, Patrick de
54
Warlop, Luk
53
Cherchye, Laurens
52
Thøgersen, John
52
Diamantopoulos, Adamantios
51
Hollebeek, Linda D.
51
Kim, Jungkeun
51
Rock, Bram de
51
Rajagopal
50
Vermeulen, Frederic
50
Woodside, Arch G.
50
Dennis, Charles
49
Krishna, Aradhna
49
more ...
less ...
Institution
All
National Bureau of Economic Research
557
IGI Global
83
SOEP-IS Group
66
OECD
47
American Marketing Association
35
International Energy Agency
30
Springer Fachmedien Wiesbaden
29
Information Resources Management Association
23
Edward Elgar Publishing
20
INSEAD
14
Europäische Kommission / Gemeinsame Forschungsstelle
12
Friedrich-Schiller-Universität Jena
12
Christian-Albrechts-Universität zu Kiel
11
RWTH Aachen
11
Universität Mannheim
11
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Springer International Publishing
10
Verlag Dr. Kovač
10
Robert Schuman Centre for Advanced Studies
9
Weltwirtschaftsforum
9
DIW Berlin / SOEP
8
European University Institute / Department of Economics
8
Institut de Recherche Économique et Sociale (IRES), École des Sciences Économiques de Louvain
8
Organisation for Economic Co-operation and Development
8
Axel-Springer-Verlag
7
Center for Economic Research <Tilburg>
7
Erasmus Research Institute of Management
7
International Telecommunications Society
7
Technische Universität Dresden
7
Books on Demand GmbH <Norderstedt>
6
Goethe-Universität Frankfurt am Main
6
Trinity College Dublin / Department of Economics
6
Universitat Pompeu Fabra / Departament d'Economia i Empresa
6
CESifo
5
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
5
Eric Cuvillier <Firma>
5
European Society for Opinion and Marketing Research
5
Europäische Kommission
5
International Food Policy Research Institute (IFPRI)
5
NET Institute
5
more ...
less ...
Published in...
All
Journal of business research : JBR
2,030
Journal of retailing and consumer services
1,956
International journal of consumer studies
771
International journal of hospitality management
743
Psychology & marketing
682
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
555
Working paper / National Bureau of Economic Research, Inc.
447
Asia Pacific journal of marketing and logistics
397
The journal of product & brand management
394
NBER Working Paper
389
European Journal of Marketing
376
Journal of Consumer Marketing
368
The journal of brand management : an international journal
363
Technological forecasting & social change : an international journal
352
European journal of marketing : EJM
350
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
344
Journal of marketing research : JMR
344
Management science : journal of the Institute for Operations Research and the Management Sciences
339
Tourism management : research, policies, practice
330
Journal of travel and tourism marketing
329
Journal of retailing
322
Journal of international consumer marketing
321
Cogent business & management
317
Journal of marketing management : MM
317
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
305
Journal of marketing communications
303
Journal of fashion marketing and management
296
Journal of marketing
295
The international review of retail, distribution and consumer research
295
Marketing letters : a journal of research in marketing
294
International journal of retail & distribution management
293
Journal of the Academy of Marketing Science
292
The journal of consumer marketing
287
Journal of consumer behaviour : an international research review
284
Marketing intelligence & planning
281
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
276
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
272
International journal of contemporary hospitality management
269
The journal of services marketing
267
more ...
less ...
Source
All
ECONIS (ZBW)
79,839
Other ZBW resources
3,206
EconStor
824
USB Cologne (EcoSocSci)
454
RePEc
186
BASE
83
OLC EcoSci
43
USB Cologne (business full texts)
3
ArchiDok
3
more ...
less ...
Showing
1
-
10
of
84,641
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Enhancing the online decision-making process by using augmented reality : a two country comparison of youth markets
Pantano, Eleonora
;
Rese, Alexandra
;
Baier, Daniel
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 81-95
Persistent link: https://www.econbiz.de/10011743166
Saved in:
2
Investigating interactive marketing technologies : adoption of augmented/virtual reality in the Indian context
Thomas, Sujo
- In:
International journal of business competition and …
7
(
2021
)
3
,
pp. 214-230
Persistent link: https://www.econbiz.de/10012596143
Saved in:
3
Attractiveness of augmented reality to consumers
Grzegorczyk, Tomasz
;
Sliwinski, Rafal
;
Kaczmarek, Joanna
- In:
Technology analysis & strategic management
31
(
2019
)
11
,
pp. 1257-1269
Persistent link: https://www.econbiz.de/10012208886
Saved in:
4
The future of augmented reality : an Open Delphi study on technology acceptance
Stockinger, Hanna
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
1
,
pp. 55-96
Persistent link: https://www.econbiz.de/10011478652
Saved in:
5
Can augmented reality satisfy consumers' need for touch?
Gatter, Shirin
;
Hüttl-Maack, Verena
;
Rauschnabel, …
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 508-523
Persistent link: https://www.econbiz.de/10012817127
Saved in:
6
The impact of user perceptions of AR on purchase intention of location-based AR navigation systems
Jung, Timothy
;
Bae, Sujin
;
Moorhouse, Natasha
;
Kwon, Ohbyung
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-17
Persistent link: https://www.econbiz.de/10012581917
Saved in:
7
Mobile augmented reality apps in shopping malls in Greece : exploring users' behavioral intentions
Saprikis, Vaggelis
;
Avlogiaris, Giorgos
;
Katarachia, …
- In:
Inventi impact: retailing & consumer services
(
2020
)
4
,
pp. 195-207
Persistent link: https://www.econbiz.de/10012416466
Saved in:
8
Me or just like me? : the role of virtual try-on and physical appearance in apparel m-retailing
Plotkina, Daria
;
Saurel, Hélène
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 362-377
Persistent link: https://www.econbiz.de/10012115154
Saved in:
9
Effects of lead-usership on the acceptance of media innovations : a mobile augmented reality case
Mütterlein, Joschka
;
Kunz, Reinhard E.
;
Baier, Daniel
- In:
Technological forecasting & social change : an …
145
(
2019
),
pp. 113-124
Persistent link: https://www.econbiz.de/10012134286
Saved in:
10
Reuse intention of augmented reality apps : recreational consciousness as moderator
Behzad Foroughi
;
Hongsachart, Hathaitip
;
Asadi, Shahla
; …
- In:
The service industries journal
44
(
2024
)
7/8
,
pp. 480-521
Persistent link: https://www.econbiz.de/10014551109
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->