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Purpose: This research explores the impact of adopting AI-CRM on integration capability, team collaboration, and firm performance. Additionally, it investigates whether big data analytical capability significantly influences integration capability, team collaboration, and competitive advantage....
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The purpose of this paper is to analyze how universities can develop dynamic capabilities based on their strategic resources in order to increase their competitiveness in the knowledge economy. ”Dynamic capabilities” is a concept introduced by Teece, Pisano, and Shuen (1997) to emphasize the...
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