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In this paper, motivated from a real problem faced by an online Virtual Reality (VR) platform provider, we study a personalized advertisement assignment problem. In this platform users log in/out and change their virtual locations. A number of advertisers are willing to pay for ad locations to...
Persistent link: https://www.econbiz.de/10012844293
In this paper we present a novel transshipment problem for a large apparel retailer that operates an extensive retail network. Our problem is inspired by the logistics operations of a very large fast fashion retailer in Turkey, LC Waikiki, with over 450 retail branches and thousands of products....
Persistent link: https://www.econbiz.de/10012844919
Preventive health care is unlike healthcare for acute ailments, as people are less alert to their unknown medical problems. In order to motivate public and to attain desired participation levels for preventive programs, the attractiveness of the health care facility is a majör concern. Health...
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In this paper, a comprehensive model of innovation determinants is analysed based on empirical data gathered from 184 manufacturing firms located in the Northern Marmara region in Turkey. As opposed to the studies that establish the relationship with a limited set of antecedents and...
Persistent link: https://www.econbiz.de/10013032657
Innovation is broadly seen as an essential component of competitiveness, embedded in the organizational structures, processes, products, and services within a firm. The objective of this paper is to explore the effects of the organizational, process, product, and marketing innovations on the...
Persistent link: https://www.econbiz.de/10013032658